You’ve spent months designing and developing a beautiful product; you love it, the client loves it. You hit the publish button with great enthusiasm, only to find out your imagined users don’t exist or worse, they do, but they hate your solution.
Rewind to the start of the project and imagine being able to present your ideas to your users after just four days. Nicole will be discussing how New Socks Media helped Network Rail to rapidly scale and fast-track their digital transformation using Design Sprints.
Nicole is a UI Designer and Design Sprint Facilitator at Milton Keynes based agency, New Socks Media. In 2017 Nicole decided to step away from the corporate world she was used to and set foot into the exciting, rapidly changing landscape that is the design agency. In her 8 years of industry experience she has designed everything from enterprise software to augmented reality experiences.
Nicole has a Bachelor’s in Graphic Design and Psychology and a past as a semi-professional golfer. In her spare time she is a passionate illustrator, recently completing her first children’s book, Sully’s Glow, which was published in March this year.